Privacy Policy

Last updated: 30 March 2026

1. Who We Are

Styfinity Limited (“we”, “us”, “our”) is the data controller responsible for your personal data. We are registered in England and Wales under company number 15970742.

Contact: hello@styfinity.com

2. What Data We Collect

We may collect the following personal data:

  • Identity data: name, job title, company name
  • Contact data: email address, phone number
  • Technical data: IP address, browser type, operating system, pages visited, time spent on pages
  • Usage data: how you use our website and interact with our content
  • Communication data: any information you provide when you contact us or book a call

3. How We Collect Your Data

We collect data through:

  • Direct interactions: when you book a call, fill in a form, email us, or engage with our services
  • Automated technologies: cookies and similar tracking technologies when you browse our website (see our Cookie Policy)
  • Third parties: analytics providers, calendar booking services

4. How We Use Your Data

We use your personal data for the following purposes:

  • To provide and manage our consultancy services
  • To respond to your enquiries and schedule discovery calls
  • To send you information relevant to our services (only where you have consented or we have a legitimate interest)
  • To improve our website and user experience
  • To comply with legal and regulatory obligations

5. Legal Basis for Processing

We process your data on the following legal bases under the UK GDPR:

  • Consent: where you have given clear consent for us to process your data for a specific purpose
  • Contract: where processing is necessary for the performance of a contract with you or to take steps at your request before entering into a contract
  • Legitimate interests: where processing is necessary for our legitimate business interests, provided these are not overridden by your rights — for example, improving our services, website analytics, and business development
  • Legal obligation: where processing is necessary to comply with a legal obligation

6. Data Sharing

We do not sell your personal data. We may share your data with:

  • Service providers: hosting providers, analytics services, calendar booking platforms, and email services that help us operate our business
  • Professional advisors: lawyers, accountants, and insurers where necessary
  • Legal authorities: where required by law, regulation, or legal process

All third-party service providers are required to process your data securely and in accordance with applicable data protection law.

7. International Transfers

Some of our service providers may process data outside the UK. Where this happens, we ensure appropriate safeguards are in place, such as standard contractual clauses approved by the UK Information Commissioner’s Office (ICO), or transfers to countries with an adequacy decision.

8. Data Retention

We retain your personal data only for as long as necessary for the purposes set out in this policy. Specifically:

  • Client data: for the duration of our engagement plus 6 years (to comply with legal and accounting requirements)
  • Enquiry data: for up to 2 years after your last interaction with us
  • Website analytics data: in accordance with our analytics provider’s retention settings (typically 14 months)

9. Your Rights

Under the UK GDPR, you have the right to:

  • Access: request a copy of the personal data we hold about you
  • Rectification: request correction of inaccurate or incomplete data
  • Erasure: request deletion of your personal data in certain circumstances
  • Restriction: request that we restrict processing of your data
  • Portability: request a copy of your data in a structured, machine-readable format
  • Objection: object to processing based on legitimate interests or for direct marketing
  • Withdraw consent: where processing is based on consent, you may withdraw it at any time

To exercise any of these rights, contact us at hello@styfinity.com. We will respond within one month.

10. Cookies

Our website uses cookies and similar technologies. For full details on the cookies we use and how to manage your preferences, please see our Cookie Policy.

11. Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

12. Children

Our services are aimed at businesses and are not intended for individuals under the age of 18. We do not knowingly collect personal data from children.

13. Changes to This Policy

We may update this privacy policy from time to time. The latest version will always be available on this page. We encourage you to review this policy periodically.

14. Complaints

If you are unhappy with how we have handled your personal data, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO):

We would appreciate the chance to resolve any concerns before you contact the ICO, so please reach out to us first at hello@styfinity.com.